Reimagined for today
Originally launched in 2003, the initiative is being revitalized for a new generation with updated educational materials, vibrant artwork and elevated visuals.
For over 75 years, FM and Disney have worked together to protect The Walt Disney Company’s purpose. Today, that legacy continues with Wild About Safety.
At FM, our purpose is to protect today for a better tomorrow. Disney’s is to entertain, inform and inspire through storytelling. Wild About Safety unites the two, helping guests enjoy Disney Experiences safely.
"We’re excited to relaunch Wild About Safety with refreshed content and expanded reach. Our collaboration with FM enhances the program’s mission, adding valuable industry expertise as we continue to help guests stay safe while enjoying the magic of our theme parks and cruise ships."
- Greg Hale, VP and Chief Safety Officer at Disney Experiences
“We are thrilled to collaborate with Disney to enhance the Wild About Safety program and help prepare its guests so they can enjoy the vacation of a lifetime. Through our collaboration, we will support Disney’s innovative safety program to make sure the guests get the most out of the incredible adventures in store for them at Disney’s theme parks.”
- Randy Hodge, Chief Operating Officer at FM